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Take a look at our Blog articles from Kilev lab

Portfolio (38)
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Shohin Airlines: Nine Logo Concepts and One Client-Selected Direction

(01)

A transparent look at the creative process behind the Shohin Airlines identity — from nine original logo concepts to a client-supplied AI-assisted mark and a complete aviation brand system. Shohin Airlines, a private airline registered in Tajikistan, approached KILEV LAB to develop its branding and visual identity. The name “Shohin” means “falcon” in Tajik, giving […]

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Author

Dmitry Kilev

Tags

Transport & Logistics

Published

30/07/2026
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AI for Business: How an AI Assistant Becomes a Consultant, Not Just a Tool

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Most businesses still think about AI as a feature. A chatbot.A support widget.Something that answers basic questions. But that model is already outdated. Today, AI is not just an assistant.It is becoming a specialized consultant embedded directly into your product or website. And that changes everything — from conversion rates to how customers make decisions. […]

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Author

Dmitry Kilev

Tags

IT & Technology

Published

06/04/2026
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AI Assistant for E-commerce: How to Stop Losing 70% of Customers

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Most e-commerce businesses don’t have a traffic problem.They have a conversion gap they don’t fully see. Visitors come in, explore, hesitate—and disappear. Not because something is “wrong” in a technical sense.But because the buying process is incomplete. The Missing Layer in E-commerce Modern online stores are well-designed: And yet, a critical layer is missing. In […]

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Author

Dmitry Kilev

Tags

IT & Technology

Published

01/04/2026
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Why AI Assistants Sell Better Than Humans — and How They Increase E-commerce Revenue by 3–5x

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In today’s digital commerce environment, customers don’t just buy products — they buy certainty. And this is exactly where most businesses are losing money. Not because their product is bad.Not because their pricing is wrong.But because their customers don’t get answers at the exact moment they need them. This is why AI assistants are no […]

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Author

Dmitry Kilev

Tags

IT & Technology

Published

30/03/2026
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